Britney Schaeffer - Director of Marketing Communications
With experience on both the business and agency side of marketing and public relations, I understand how PR can drive sales and positively impact the bottom line. Having worked in a wide range of industries, including commercial real estate, accounting, hedge funds and institutional investors, non-profit, cloud computing, SaaS, ITaaS, healthcare, energy and financial services, I understand the fundamental drivers of thought leadership and brand reputation in the media and influencer channels!
Last week, CAST attended the Gartner Sourcing Summit in Nashville with more than 800 senior sourcing, procurement and vendor management executives from Fortune 500 companies.
Takeaways from the 2017 Gartner Sourcing Summit