Job Summary
CAST is looking for a passionate B2B software professional, with strong business acumen, flare for marketing and ideally with experience in marketing to and with go-to-market partners of software vendors.
We have strategic partnerships with all major cloud vendors, several major GSIs and top advisories. And we are attracting regional and mid-tier SIs to sell through as well. The strategy is to scale the big partnerships, and programatize the next tier of partner recruitment, enablement, and joint GTM efforts.
The Global Director of Partner Marketing will be responsible for designing, implementing, and running a structured CAST Partner enablement and benefits program aimed at accelerating the joint GTM with existing partners and attracting new ones. She or he will also be responsible for raising awareness of our existing partnerships within our top strategic partners, and take full advantage of programmatic benefits available to CAST, eg from AWS, Azure, GCP. The successful candidate with provide content focus and tactical marketing air cover to Biz dev team in the field.
This is a hands-on position. The successful candidate will be reporting to the CMO of CAST. She or he will be executing themselves while teaming with the Partner organization, CAST product marketers, and digital marketers, while tailoring the core Marketing content for the Partner audience.
This position is based in our NYC office (44th/8th), with possibility for hybrid home/office schedule. Out of tri-state area candidates will be considered given flexibility to be in NYC office with reasonable regularity.
Responsibilities
Tailored content and tactical support:
Scale top existing partnerships:
Create, rollout, and operate a CAST partner program:
Requirements
About CAST
CAST is the software intelligence category leader. CAST technology can see inside custom applications with MRI-like precision, automatically generating intelligence about their inner workings - composition, architecture, transaction flows, cloud readiness, structural flaws, legal and security risks. It’s becoming essential for faster modernization for cloud, raising the speed and efficiency of Software Engineering, better open source risk control, and accurate technical due diligence. CAST operates globally with offices in North America, Europe, India, China. Visit www.castsoftware.com.
Salary Range: $175,000-200,000 base plus substantial bonus